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| Background |
| Beneficiary |
| Parade Committee |
| AT&T Cotton Bowl Classic |
| Parade Route |
| Parade Criteria |
| Parade Entries |
| Q&A |
| News Releases |
| News Releases Archive |
| Sponsors |
| Float Contest |
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 What is the purpose of the Comerica Bank New Year’s Parade?
The parade celebrates downtown Dallas and restores a great holiday tradition in North Texas. The family-friendly event begins in the Arts District and concludes at the American Airlines Center. The Comerica Bank New Year’s Parade provides a family-friendly way for North Texans to celebrate the New Year while giving AT&T Cotton Bowl fans a free community event to attend during their stay in the DFW Metroplex.
When/where is the parade?
The Comerica Bank New Year’s Parade begins at 2:30 p.m. on Friday, January 1, 2010, traveling down Ross, Lamar and Houston Streets, ending at the American Airlines Center.
Click here for a parade map. Who is the grand marshal?
Country music recording artists Eli Young Band will serve as Grand Marshal of the 2010 Comerica Bank New Year's Parade.
What is the parade theme and beneficiary?
“Celebrate Entertainment!” is the theme for the 2010 Comerica Bank New Year’s Parade, which benefits the Scovell Scholarship Foundation. The foundation provides thousands of dollars in scholarships annually to deserving local students with strong leadership abilities, high moral character, financial need, and a connection to sports.
How many entries will be in the parade?
There will be approximately 80 parade units. Click here for a tentative list of confirmed parade entries.
Will there be any restooms?
Yes. Several dozen portable restrooms will be placed along or near the parade route.
How can my group/organization participate in the Comerica Bank New Year’s Parade?
If you or your organization would like to be considered for the 2011 Parade, please review the participant criteria on the Web site, download the application form, and send it with photographs and/or other appropriate supporting material to:
Comerica Bank New Year’s Parade P.O. Box 131020 Dallas, Texas 75313-1020 Who is producing the parade?
The Comerica Bank New Year’s Parade is produced by the all-volunteer J. Curtis Sanford Parade Committee and is funded by community-minded sponsors like Comerica Bank.
Do you plan to televise the parade?
The Comerica Bank New Year’s Parade will be televised twice on KDFW-TV (FOX 4) in the Dallas-Fort Worth Metroplex:
Friday, January 1, 2010, 2:30 p.m. - FOX 4 Saturday, January 2, 2010, 8 a.m. - FOX 4 The parade will also be streamed “live” beginning at 2 p.m. CST on Friday, Jan. 1, 2009, on www.myfoxdfw.com. Who are the primary parade sponsors?
Comerica Bank is title sponsor, First Baptist Dallas is an exclusive Gold-level sponsor. Other major sponsors include FOX 4, Baylor Health Care System, Circle Ten Council Boy Scouts, Crow Collection of Asian Art, CBS Radio Stations, DART, and Fleishman-Hillard.
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 July 30th, 2010
January 8, 2010
January 4, 2010
December 28, 2009
December 18, 2009
December 14, 2009
December 1, 2009
November 18, 2009
October 5, 2009
June 2, 2009
January 9, 2009
January 3, 2009
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